The Family Behind The Brand

The Heart Of Bluefin

THE FAMILY BEHIND THE BRAND

Our Passion Your Adventure

At Bluefin SUP, we're more than just a brand; we're a tight-knit family passionate about paddleboarding. As a small, family-run business, every customer is not just a number but a cherished member of our community. Our team consists of real people, genuine enthusiasts dedicated to sharing their love for SUP with the world. From our family to yours, we're here to provide personalized service and support every step of the way. Join us and become part of our extended paddleboarding family, where every adventure is a shared joy and every customer matters.

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RIDING THE WAVES TOGETHER

Family Run Company

Being a family-run business means shared values and goals are at the heart of our team, reflected in the quality and ethos of our products. Our home in Yorkshire provides endless outdoor inspiration, giving us inspiration for everything outdoors.

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More Than Your Regular SUP Brand

Getting Involved

We're not afraid to venture out of our comfort zone and get involved with events and campaigns. Our team enjoys regular outings, makes an annual appearance at SUPFest, and collaborates on beach clean-ups, embracing every opportunity to come together and make a difference.

More Than Your Regular SUP Brand

Storytellers

Bluefin is a home for SUP lovers. It's not just about a board its about getting outdoors with your friends and enjoying nature. Our 'Bluefin SUP Owners Club' on Facebook is a thriving hub with thousands of members, all ready to welcome newcomers into the Bluefin family.

The Wider Bluefin Community

Social Community

Bluefin is a home for SUP lovers. It's not just about a board its about getting outdoors with your friends and enjoying nature. Our 'Bluefin SUP Owners Club' on Facebook is a thriving hub with thousands of members, all ready to welcome newcomers into the Bluefin family.

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Our Ambassadors

We're proud to collaborate with ambassadors globally, growing the Bluefin family. Our ambassador program consists of individuals who represent Bluefin's values. Their pride in working with us mirrors our pride in partnering with them, strengthening our shared commitment to paddleboarding.

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Get Social

Follow us on Instagram @bluefinsups for exclusive updates, behind-the-scenes action, and epic adventures 🌊 🤙

Built To Last

All our boards feature a 5 year warranty

A Community Of SUP Lovers

A family business, passionate about what we do

More Than Eco-Positive

For every board sold we plant a tree

Leaders Of Innovation

Designed by a team of industry experts

Unmatched Customer Service

Average response time of 5 hours

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